How to do Embedded Linux [not] right
A note to chip vendors


There are two types of customers
The Linux-aware customer
understands FOSS much better than you do
will share the criticism of this talk
will likely go to a competitor who understands Linux better
The Linux-unaware customer
who just uses Linux to save per-unit OS royalties
who doesn't really care about most issues presented here
who will create inferior products
Linux-awareness is increasing, not decreasing
now is already late, but if you don't have proper FOSS support on your agenda now, you will likely loose the "openness competition"